What is this policy?

This policy explains how Masterfire place, use and manage cookies on our website. We use a minimal number of cookies on our website and review our cookie settings frequently to ensure all cookies are still relevant and necessary.

When you first landed on this website, a cookie notice appeared. This banner explains what cookies are on the website and allows you to choose to accept or reject cookies that require your consent. You can update your cookie preferences at any time by using the cookie notice on our website.

Please see our Privacy Policy for more information about how we collect, store, manage and protect your personal data.

What are cookies?

A cookie is a small text file that’s placed on your computer or mobile device when you visit our website. We, and some of our affiliates and third-party service providers, may use a few different types of cookies. Some are persistent cookies (cookies that remain on your hard drive for an extended period of time) and some are session ID cookies (cookies that expire when you close your browser).

Why do we use cookies?

They help us to operate our websites and services, enhance and customise your experience across our websites and services, perform analytics and deliver advertising and marketing that’s relevant to you.

What type of cookies are used?

Cookies have different purposes. Some are technically necessary to enable a website to work.

Cookies on this website are categorised as strictly necessary, performance, targeting or unclassified cookies. On the Masterfire website, you have the ability to accept or refuse the following cookies via the cookie banner:

Strictly Necessary: You cannot opt out of these cookies because the website will not work without them.

Performance: Performance cookies allow us to see how well our website is performing. The information that is collected is aggregated and anonymous and is only used to help understand how the website works. Those cookies cannot be used to directly identify a certain visitor. If you do not wish to have these cookies enabled, you can use the cookie banner to refuse them.

Targeting: Targeting cookies are used to identify visitors between different websites. Companies may use those cookies to build a profile of visitor interests or show relevant ads on other websites. If you do not wish to have these cookies enabled, you can use the cookie banner to refuse them.

Unclassified: Unclassified cookies are cookies that do not belong to any other category. If you do not wish to have these cookies enabled, you can use the cookie banner to refuse them.

NameDomainExpiryTypeDescription
CookieScriptConsentwww.masterfire.ie6 months 2 daysStrictly NecessaryThis cookie is used by Cookie-Script.com service to remember visitor cookie consent preferences. It is necessary for Cookie-Script.com cookie banner to work properly.
_ga.masterfire.ie2 yearsPerformanceThis cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports.
_gat_UA-246814671-1.masterfire.ie1 minutePerformanceThis is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to.
_gid.masterfire.ie1 dayPerformanceThis cookie name is associated with Google Universal Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.
_ga_3RRTSSMNXQ.masterfire.ie1 year 1 monthPerformanceThis cookie is used by Google Analytics to persist session state.
_ga_LPZEZSV2ML.masterfire.ie1 year 1 monthPerformanceThis cookie is used by Google Analytics to persist session state.
_gat_gtag_UA_72592082_4.masterfire.ie1 minuteTargetingThis cookie is part of Google Analytics and is used to limit requests (throttle request rate).

How can you control cookies?

You can update your cookie preferences at any time by using the cookie notice on our website.

Most advertising networks also offer you the option to opt out of targeted advertising. For more info, visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

You can also accept or reject cookies by amending your web browser controls. You can manage your cookie settings by following your browser's instructions. Here are some links that might be of assistance:

Google Chrome - https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=en

Microsoft Internet Explorer - https://support.microsoft.com/en-nz/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox - https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Safari - https://support.apple.com/en-nz/guide/safari/manage-cookies-and-website-data-sfri11471/mac

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